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May 08, 2006

Beer bellies are back ... but not mandatory

Are people finally growing weary of their trendy Sideway's inspired pinot binge? Are nostalgic 30-somethings indulging in their cravings for that goes-down-easy sensation of a cool Natty Ice from the frat days of old? Are the Twins finally winning over more than just teenage boys?

Perhaps; though it's much more likely that the shift in alcoholic preferences reflects the beer industry's keen eye for market based solutions to their flagging business that reflect the appetites of a health conscious, flavor craving society in need of greater choice in the libation market.

The AP reports:

Now, brewers are pitching their beer as cooler, classier and healthier, trying to do for their beverage what Starbucks has done for coffee. ...From fruity malt drinks to organic pale ale and lager, new beer products are on display this week in Chicago at the Food Marketing Institute Show, the supermarket industry's annual trade show. ... Basically, wine seemed to have gotten more fun. So beer companies started thinking about how to do more with their brews.

Thank goodness for the free-market and competition; without which, we wouldn't be able enjoy the relaxing yet invigorating punch of what can only be called the mother of all beverages (and yes, if it has coffee in its name you can definitely drink it in the AM).

Posted by juliekesselman at May 8, 2006 02:27 PM




Comments

I've more or less been doing nothing worth mentioning, but eh. My life's been really bland today. I don't care. I've just been letting everything happen without me these days. That's how it is.

Comment by: Sten21650 at January 22, 2007 02:46 PM

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I just don't have anything to say. Not that it matters. Eh. I've just been staying at home doing nothing, but I don't care. That's how it is.

Comment by: Sten81574 at January 26, 2007 08:22 AM

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I haven't gotten anything done today. I feel like a fog, but what can I say? I've just been letting everything wash over me lately, not that it matters. Shrug.

Comment by: Sten19730 at January 27, 2007 04:16 PM

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I just don't have much to say recently. Such is life. I've basically been doing nothing. Basically nothing seems worth bothering with. Oh well.

Comment by: Sten25029 at January 28, 2007 10:43 AM

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My life's been pretty dull recently. Shrug. My mind is like a void. I haven't gotten anything done lately. I can't be bothered with anything recently.

Comment by: Sten12735 at January 30, 2007 03:22 PM

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Not much on my mind lately. My life's been completely boring these days. I've just been hanging out not getting anything done. So it goes.

Comment by: Sten7027 at January 30, 2007 09:43 PM

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I haven't been up to anything recently, but so it goes. Such is life. What can I say? Pretty much not much exciting going on to speak of. I haven't gotten much done lately, but I don't care.

Comment by: Sten10260 at February 1, 2007 12:24 AM

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I haven't been up to much today. I've just been letting everything happen without me. Basically nothing seems worth bothering with. I've just been hanging out doing nothing. I just don't have anything to say right now. More or less nothing happening.

Comment by: Sten41457 at February 1, 2007 10:21 AM

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Not much on my mind lately. My life's been completely boring these days. I've just been hanging out not getting anything done. So it goes.

Comment by: Sten6218 at February 2, 2007 03:46 AM

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I haven't gotten anything done today. I feel like a fog, but what can I say? I've just been letting everything wash over me lately, not that it matters. Shrug.

Comment by: Sten84939 at February 3, 2007 12:31 AM

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I've just been staying at home not getting anything done. I guess it doesn't bother me. Shrug. I haven't been up to anything. I haven't gotten much done today.

Comment by: Sten54871 at February 3, 2007 07:40 AM

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I haven't gotten anything done today. I feel like a fog, but what can I say? I've just been letting everything wash over me lately, not that it matters. Shrug.

Comment by: Sten55940 at February 3, 2007 11:20 AM

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I just don't have anything to say. Not that it matters. Eh. I've just been staying at home doing nothing, but I don't care. That's how it is.

Comment by: Sten35827 at February 3, 2007 12:38 PM

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I haven't been up to anything recently, but so it goes. Such is life. What can I say? Pretty much not much exciting going on to speak of. I haven't gotten much done lately, but I don't care.

Comment by: Sten87141 at February 4, 2007 02:16 AM

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I haven't been up to much today. I've just been letting everything happen without me. Basically nothing seems worth bothering with. I've just been hanging out doing nothing. I just don't have anything to say right now. More or less nothing happening.

Comment by: Sten77129 at February 4, 2007 12:22 PM

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I've more or less been doing nothing worth mentioning, but eh. My life's been really bland today. I don't care. I've just been letting everything happen without me these days. That's how it is.

Comment by: Sten36939 at February 4, 2007 11:02 PM

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Basically nothing noteworthy happening right now, but eh. Today was a complete loss. I haven't been up to much recently. I've pretty much been doing nothing worth mentioning.

Comment by: Sten51896 at February 4, 2007 11:13 PM

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I haven't gotten anything done recently. I've just been hanging out doing nothing. I haven't been up to anything these days, but it's not important. Today was a total loss.

Comment by: Sten62730 at February 5, 2007 04:53 AM

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I haven't been up to anything these days. So it goes. I can't be bothered with anything these days.

Comment by: Sten40804 at February 5, 2007 10:46 PM

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